NIKEAIR270xGROUNDEFFECTNIKEAIR270xGROUNDEFFECTNIKEAIR270xGROUNDEFFECTNIKEAIR270xGROUNDEFFECT
NIKEAIR270xGROUNDEFFECTNIKEAIR270xGROUNDEFFECTNIKEAIR270xGROUNDEFFECTNIKEAIR270xGROUNDEFFECT
Client
NIKETopics
- Creative Concept
- Production
- Artistic Curation
- Installation
Play
AIR MAX 270
For the Air Max Day, Flyaway studio gives "carte blanche" to Bebar from the collective GROUND EFFECT to perform a window in the Forum des Halles in Paris.
Conceived as a piece of art, a thin line divides both sides of the window.
The Nike Air Max 270 is showcased as the central piece of the frame.
Special event and live broadcast on their platform & social networks
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